What is the kids.us domain?
The kids.us domain provides a trusted online forum for children
13 and under. It's the first and only "youth-friendly"
Web space to be established by the United States government,
and it features advanced technical, policy and operational mechanisms
that keep young people informed, entertained and protected online.
Why a special domain for kids?
It provides a centralized location where content restrictions
can be effectively applied to ensure the appropriateness of
content for children. Similar restrictions, if applied to the
Internet as a whole, would be both inappropriate and impossible
Relative to other domains on the Internet, what
role does Neustar envision for kids.us?
The kids.us domain follows the current Internet trend toward
creating "planned communities" in cyberspace. For
example, the .BIZ domain is intended for business use, and .US
is for those with legitimate connections to the United States.
Ultimately, kids.us will become the premier online forum for
children's content on the Internet.
How is Neustar ensuring the safety of the kids.us
Neustar has created detailed processes and procedures to ensure
that content is acceptable prior to being posted, and is committed
to monitoring such content on an ongoing basis.
Neustar will use a combination of technology and human intervention
to monitor kids.us sites, and has contracted with a neutral
third-party monitoring service to ensure the appropriateness
of content within the kids.us domain. Violations of the kids.us
content policy may result in offending sites being taken offline
In determining what content is suitable for children under
13, Neustar solicited input from numerous outside sources through
a public outreach campaign. Twelve (12) distinct categories
of unsuitable content were identifiedamong them pornography,
violence and profanity. A full list of these categories, as
well as guidelines for appropriate content, can be found in
the Content Policy
section of www.kids.us.
What is the legislation?
The "Dot Kids Implementation and Efficiency Act" enables
NTIA and Neustar to collaborate in the operation of the kids.us
domain. It establishes basic parameters for content geared toward
children under 13. To read the Act in its entirety, click
Will the same policies that govern the .US domain
also apply to kids.us?
Yes. U.S. Nexus requirements and the USDRP (the dispute resolution
process for domain names that have been registered in bad faith)
will be enforced in the kids.us domain. For information regarding
content restrictions, visit the Content
Policy section at www.kids.us.
What will my domain name look like in the kids.us
Names in kids.us follow the standard format for URLs (for example,
Where do you register these names? Where do I
find out more?
All names can be registered through accredited kids.us Registrars.
A list of accredited Registrars and other pertinent information
is available at www.kids.us.
Why are domain names in kids.us called "third-level"
Put simply, every part of a domain name separated by a "dot"
counts as one level (excluding the standard "http://www."
prefix). This rule applies to every URL on the Internet. For
example, .US is a top-level domain, kids.us is a second-level
domain, and www.Neustar.kids.us is a third-level domain name.
Who can register a kids.us name?
Registration in the kids.us domain are open to any individual
or organization meeting the existing U.S.
Nexus requirements for the .US domain. To read the Act in
its entirety, click
As stated above, the USDRP and FCC-mandated content restrictions
will be enforced in the kids.us domain. For more information,
visit the Content Policy
section at www.kids.us.
Must all registered kids.us domain names resolve
to active websites?
No. It is not necessary for a registrant to have a website (or
websites) ready for review at the time he or she attempts to
register a kids.us name.
I plan on making regular updates to my kids.us
site. Do I need to notify Neustar every time I change an element
on my site?
No. As stated above, Neustar has created detailed processes
and procedures to ensure that content written for the kids.us
domain is acceptable prior to being posted-and we will be monitoring
such content continually.